"Over the past six to seven years, we’ve faced many challenges. One major challenge is that Pi has taken a very non-conformist approach.
In today’s crypto space, people often expect a standardized process: when a protocol launches, it should look a certain way.
If it doesn’t, they dismiss it. But real innovation comes from breaking out of those molds.
Our focus has always been on building for the mainstream—real products, real users, and real merchants—rather than just appealing to people interested only in price speculation. That’s why we developed features like our native KYC solution, which allows millions of people across nearly every country to verify without paying out-of-pocket. More than 14 million users have already completed KYC, which is unprecedented in blockchain. We view KYC as essential for real ownership, compliance, and utility in Web3.
Another major challenge has been scale. Most blockchain projects can operate smoothly with thousands of users, but Pi has tens of millions of daily active users. That creates challenges similar to Web2 giants—running thousands of servers and databases to handle massive traffic. In the early years, our community grew faster than our infrastructure, and downtime was common. Today, the system is stable, but scaling up was one of the toughest technical hurdles.
In short, our challenges stemmed from taking a different path and scaling to internet-level usage. But these difficulties shaped Pi into a stronger project, always guided by our north star: building real utility for everyday people."
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